Let's Get to Know Each Other Better
We're Australian-owned magnification specialists bringing you Magnifying Glasses, Microscopes, and Visual Aids for people with low vision, sight loss, macular degeneration, and visual impairments.
Who We Are
Magnifying experts are part of a customer service team that prides itself on genuine, reliable, and tailored magnifying and microscope solutions that meet the needs of our clients. Our team has an average of over ten years of experience in the industry, so we know that there's no 'one-size-fits-all approach to finding you the right magnifier or microscope - you'll need to consider a number of factors, and that's where we are always here to help. Whether you're an individual, hobbyist, small business, a large company, or school, we understand that your needs will be just that - your needs.
Our Values
Friendly
We treat our customers and each other with warmth and a personal touch.
Honest
We are open and transparent. If something isn't right, we'll fix it.
Helpful
We're proactive and always do our best to provide solutions, suggestions and help whenever you need.
Keep it simple
We make it easy to ask questions, learn about magnifiers, and find the right one for you.
Customer Feedback
Your feedback is crucial to us. We welcome your experiences and testimonials, helping us to continuously improve and serve you better.